Supply and Demand: The push to understand building energy use | EXPLORE→

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The pricing strategy of bundling services together under the guise of a lower price is nothing new. The marketing push to bundle your purchases happens every time you order a value meal at a fast-food joint. Insurance companies won’t stop telling you that they do it, and many of you still have a landline because your cable provider did the same. In the property sector, bundling internet and cable is already a fairly common practice in multifamily buildings. The push for flexibility, simplicity, and cost-saving has brought these tech bundles to the office sector.

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